Marketing Calculator
Calculate advertising metrics including CPC, CPM, CTR, and ROAS to optimize your marketing campaigns.
CPC Calculator
Calculate Cost Per Click for your advertising campaigns.
Cost Per Click
₹0
CPC = Ad Spend ÷ Clicks
CPM Calculator
Calculate Cost Per Mille (1000 impressions) for your campaigns.
Cost Per Mille
₹0
CPM = (Ad Spend ÷ Impressions) × 1000
CTR Calculator
Calculate Click-Through Rate for your ads.
Click-Through Rate
0%
CTR = (Clicks ÷ Impressions) × 100
ROAS Calculator
Calculate Return on Ad Spend to measure advertising profitability.
Return on Ad Spend
0x
Revenue Multiplier 0x
Profit/Loss ₹0
ROI 0%
Frequently Asked Questions
What is CPC?
CPC (Cost Per Click) is the amount you pay for each click on your advertisement. It's calculated by dividing your total ad spend by the number of clicks received.
What is CPM?
CPM (Cost Per Mille) is the cost per 1,000 impressions. It's commonly used for brand awareness campaigns where you pay for every 1,000 times your ad is displayed.
What is a good CTR?
A good CTR varies by industry and platform. Generally, a CTR above 2% is considered good for search ads, while display ads typically have lower CTRs (0.5-1%).
What is a good ROAS?
A good ROAS depends on your profit margins. Generally, a ROAS of 4:1 (4x) or higher is considered profitable. For e-commerce, a ROAS of 3:1 to 5:1 is typical.